Marketing

Denise Lavoie, The Associated Press September 28, 2007 - 6:44 p.m. BOSTON - Bristol-Myers Squibb Co. and a former subsidiary have agreed to pay more than US$515 million to settle federal and state investigations into their drug marketing and pricing practices.
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The 3rd annual Online Revealed Canada conference is quickly approaching and Early Bird Registration Discounts are only available through this Friday, March 28, 2008. Early Bird Registration for the preeminent Canadian internet marketing conference is available for $599 through Friday, when it will increase to $699. The Canadian online travel and tourism marketing conference will […]

Many Americans misunderstand key phrases used in environmental marketing and advertising and believe products are more environmentally friendly than they really are, a survey has found.
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One of the first Israeli medical companies to relocate to Northeast Ohio this decade has raised $14 million in equity and debt securities to pay for its marketing and sales growth.
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ADVENTRX Pharmaceuticals, Inc. (Amex: ANX) announced positive results from its marketing enabling clinical study of ANX-530 (vinorelbine emulsion). Pharmacokinetic equivalence, the primary endpoint of the study, was observed between ANX-530 and Navelbine(R), the reference product, in patients with advanced cancer potentially sensitive to vinorelbine. [click link for full article]
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This infomercial only disguises another multilevel marketing plot
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SEBRING ? Downtown businesses continue to try to lure people to the City on the Circle, and now the Community Redevelopment Agency is considering hiring a marketing coordinator to help with these efforts. Linda Kegley, owner of LK Artworks Gallery and Graphics, submitted a proposal to CRA members to create the position of a marketing […]

FirstStreet, a retailer selling products aimed at baby boomers, has hired Hunter Mefford as its director of Internet marketing. Mefford will oversee all online marketing efforts including search engine marketing, direct marketing and affiliate management.
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Keith Hensley was appointed Director of Sales & Marketing at the Atlanta Marriott Marquis, Atlanta?s largest hotel, located in the heart of Peachtree Center. The 24-year industry veteran will oversee development and execution of all marketing initiatives for the premier meeting destination, which debuts the results of a $138 million dollar renovation this summer, 160,000 […]

The end of the strike has alleviated the fears of more than a dozen blue-chip advertisers, worried that their marketing plans centered on the Oscars would be disrupted.
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